Designed for beginners, this best-selling textbook provides a lively introduction to the study of language. Starting from the basics, it provides a solid foundation in all of the essential topics, and introduces the analysis of the key elements of language sounds words, structures and meanings. A wide range of fascinating questions are explored such as how conversation works, how children learn language, why women and men speak differently, and how language varies between regions and social groups. This third edition has been extensively revised to include new sections on important contemporary issues in language study, including language and culture, African American English, sign language, and slang.