TY  - BOOK
AU  -  Rodgers, Shelly
AU  -  Thorson, Esther; Rodgers, Shelly
TI  -  Advertising theory
SN  - 9780815382508
U1  - 659.101ROD.A 
PY  - 2019///
CY  - Newyork and London
PB  - Routledge, .
ER  -