Peng, Liu. <br/><br/>
Computational advertising :  market and technologies for internet commercial monetization / 
Liu Peng; Chao Wang. 
 - Second edition. 
 - Boca Raton :   CRC Press,  2020. 
 - xliii;397p.: 
<br/><br/><label>ISBN: </label>9780367206383 
<br/><br/><label>Dewey Class. No.: </label>R 659.1 PEN.C