Kelley, Larry D., <br/><br/>
Advertising media workbook and sourcebook / 
Larry D. Kelley, Donald W. Jugenheimer and Kim Bartel Sheehan. 
 - Fourth edition. 
 - New York:  Routledge/  2015. 
 - ix, 370 pages; 
<br/><br/><label>ISBN: </label>9780765640949 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising media planning.<br/>Advertising media planning--Problems, exercises, etc.
<br/><br/><label>Dewey Class. No.: </label>659.13 KEL.A