Mathur, U. C.,
International marketing management : text and cases /
U.C. Mathur.
- New Delhi ; Thousand Oaks, Calif. : SAGE Publications, 2008.
- 583 p. : ill. ;
Includes index.
9780761936404 (paper back)
Export marketing
Export marketing--India
International trade.
International trade--India.
658.84 MAT.I