TY  - BOOK
AU  - zeithaml,Valarie.A , Bitner,Dwayne.D and Pandith,Ajay
TI  - Services marketing : integret customer focus across the firm
U1  - 658.802  ZEI.S 
PY  - 2013///
CY  - Mc Graw Hill Education : New Delhi
KW  - Services marketing, integret customer focus
ER  -