Kartikeya Kompella, ed. <br/><br/>
Definitive book of Branding 
Kartikeya Kompella, ed. 
 - 
 - Sage Publications, New Delhi  2014 
 - 408 p 
 - .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.8343  KAR-D