Gupta, R C, Ed. and  Jain, T C, Ed. <br/><br/>
Brand management 
Gupta, R C, Ed. and  Jain, T C, Ed. 
 - 
 - Alfa Publications, New Delhi  2011 
 - 304 p 
 - .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.8343  GUP-B