Sandeep Kumar and  Sweta Bakshi <br/><br/>
Encyclopedia of marketing management Vol.2 
Sandeep Kumar and  Sweta Bakshi 
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 - A K Publications, Delhi  2010 
 - 312 p 
 - .
<br/><br/><label>Subjects--Topical Terms: </label><br/>online marketing
<br/><br/><label>Dewey Class. No.: </label>R 658.803  SAN-E.2