Parag Diwan, Ed <br/><br/>
Executive encyclopaedia of management practice Vol.2 
Parag Diwan, Ed 
 - 
 - Deep & Deep Publications Pvt. Ltd., New Delhi  1997 
 - 234 p 
 - Marketing management .
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management--Dictionaries
<br/><br/><label>Dewey Class. No.: </label>R 658.03  PAR-E.2