Wright, John S, et al. <br/><br/>
Advertising 
Wright, John S, et al. 
 - 5 Edition 
 - TATA McGraw-Hill Publishing Co., New Delhi  1989 
 - 545 p 
 - .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising management
<br/><br/><label>Dewey Class. No.: </label>659.1  WRI-A5