McDaniel, Carl <br/><br/>
Marketing 
McDaniel, Carl 
 - 2 Edition 
 - Harper & Row Publishers, New York  1982 
 - 752 p 
 - .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  MCD-M2