TY  - BOOK
AU  - Javed Shaikh
TI  - Communication theory
SN  - 9789383318032
U1  - 302.2 
PY  - 2013///
CY  - Delhi
PB  - Wisdom press
KW  - Theories: Argumentaion, Cognitive dissonance, Reduction, Structuration, Agenda setting, Cultivation and Two step flow
KW  - Theory: Communication
KW  - Contemporary theories
ER  -