Kotler, Philip <br/><br/>
Marketing 3. 0  From products to customers to the human spirit / 

 - New Delhi :  Wiley India Ltd ,  2010. 
 - xv+188p 
<br/><br/><label>ISBN: </label>9788126526192 
<br/><br/><label>Subjects--Index Terms: </label>Marketing 3.0