Baran, Stanley J. <br/><br/>
Mass communication theory  Foundations, ferment and future / 

 - 2nd ed. 
 - Singapore :  Thomson/Wadsworth ,  2002 re.p. 
 - xvi+400  24cms 
<br/><br/><label>ISBN: </label>9812403620 
<br/><br/><label>Subjects--Index Terms: </label>Mass Communication