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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.

By: Contributor(s): Material type: TextTextPublication details: MUMBAI: Harvard Business School Press, 2005.Edition: Expanded editionDescription: xxviii, 287 p. : illustrationsISBN:
  • 9781625274496 (alk. paper)
Subject(s): DDC classification:
  • 658.802 23 KIM
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Holdings
Item type Current library Home library Collection Call number Status Date due Barcode
Book Book Dept. of Futures Studies Processing Center Dept. of Futures Studies Entrepreneurship Development Cell 658.802 KIM (Browse shelf(Opens below)) Available DFSEDC72

Includes bibliographical references and index.

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