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Entrepreneurship : Successfully Launching New Ventures/ by Bruc R Barringer and R.Duane Ireland

By: Contributor(s): Material type: TextTextPublication details: Noida: Pearson, 2020.Edition: 6th edDescription: 617pISBN:
  • 9789353066499
Subject(s): DDC classification:
  • 658.11 BAR.E
Contents:
Brief Contents- Part 1-Decision to Become an Entrepreneur-- Chapter 1- Introduction to Entrepreneurship--
Part 2-Developing Successful Business-- Chapter 2--Recognizing Opportunities and Generating Ideas-- Chapter 3-Feasibility Analysis-- Chapter 4- Developing an Effective Business Model-- Chapter 5-Industry and Competitor Analysis-- Chapter 6-Writing a Business Plan--
Part 3-Moving from an Idea to an Entrepreneurial Firm-- Chapter 7-Preparing the Proper Ethical and legal Foundation-- Chapter 8-Assessing a New Venture's Financial Strength and Viability -- Chapter 9-Building a New -venture Team-- Chapter 10-Getting Financing or Funding--
Part 4-Managing and Growing an Entrepreneurial Firm-- Chapter 11-Unique Marketing Issues-- Chapter 12-The Importance of Intellectual Property-- Chapter 13-Preparing for and Evaluating the Challenges of Growth-- Chapter 14-Strategies for Firm Growth-- Chapter 15-Franchising
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Book Book School of Distance Education, University of Kerala, Kariavattom Campus School of Distance Education, University of Kerala, Kariavattom Campus 658.11 BAR.E (Browse shelf(Opens below)) Checked out to Shani S (SDESM0014) 18/08/2023 SDE30785

Brief Contents-
Part 1-Decision to Become an Entrepreneur--
Chapter 1- Introduction to Entrepreneurship--

Part 2-Developing Successful Business--
Chapter 2--Recognizing Opportunities and Generating Ideas--
Chapter 3-Feasibility Analysis--
Chapter 4- Developing an Effective Business Model--
Chapter 5-Industry and Competitor Analysis--
Chapter 6-Writing a Business Plan--

Part 3-Moving from an Idea to an Entrepreneurial Firm--
Chapter 7-Preparing the Proper Ethical and legal Foundation--
Chapter 8-Assessing a New Venture's Financial Strength and Viability --
Chapter 9-Building a New -venture Team--
Chapter 10-Getting Financing or Funding--

Part 4-Managing and Growing an Entrepreneurial Firm--
Chapter 11-Unique Marketing Issues--
Chapter 12-The Importance of Intellectual Property--
Chapter 13-Preparing for and Evaluating the Challenges of Growth--
Chapter 14-Strategies for Firm Growth--
Chapter 15-Franchising

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