Entrepreneurship : Successfully Launching New Ventures/ by Bruc R Barringer and R.Duane Ireland
Material type: TextPublication details: Noida: Pearson, 2020.Edition: 6th edDescription: 617pISBN:- 9789353066499
- 658.11 BAR/E
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Study Centre Alappuzha, University of Kerala Processing Center | Study Centre Alappuzha, University of Kerala | 658.11 BAR/E (Browse shelf(Opens below)) | Available | USCA5995 |
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658.0220954 DES/S Small-Scale Industries and Entrepreneurship: In the Twenty-First Century/ | 658.049 CHE/I International business : text and cases/ | 658.049 SUB/I International Business: Text and Cases/ | 658.11 BAR/E Entrepreneurship : Successfully Launching New Ventures/ | 658.15 BRI/F Fundamentals of Financial Management/ | 658.15 CHA/F Financial management: Theory and Practice/ | 658.15 COH/F The Financial Manager: Basic Aspects of Financial Administration/ |
Brief Contents-
Part 1-Decision to Become an Entrepreneur--
Chapter 1- Introduction to Entrepreneurship--
Part 2-Developing Successful Business--
Chapter 2--Recognizing Opportunities and Generating Ideas--
Chapter 3-Feasibility Analysis--
Chapter 4- Developing an Effective Business Model--
Chapter 5-Industry and Competitor Analysis--
Chapter 6-Writing a Business Plan--
Part 3-Moving from an Idea to an Entrepreneurial Firm--
Chapter 7-Preparing the Proper Ethical and legal Foundation--
Chapter 8-Assessing a New Venture's Financial Strength and Viability --
Chapter 9-Building a New -venture Team--
Chapter 10-Getting Financing or Funding--
Part 4-Managing and Growing an Entrepreneurial Firm--
Chapter 11-Unique Marketing Issues--
Chapter 12-The Importance of Intellectual Property--
Chapter 13-Preparing for and Evaluating the Challenges of Growth--
Chapter 14-Strategies for Firm Growth--
Chapter 15-Franchising
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