Scenarios: the art of strategic conversation / Kees van der Heijden.

By:

Van der Heijden, Kees

Material type: Text

TextPublication details: Chichester: Wiley, 2005.ISBN:

9780470023686
9780471966395

DDC classification:

658.452 VAN

Summary: Scenario planning allows companies to move away from linear thinking and better understand external change. Eight years (and 30,000 copies) after publication Scenarios is still acknowledged as the definitive work in the field. Now, Kees van der Heijden brings his bestseller up to date, following up on his original case studies and adding significant new material. The Second Edition changes focus slightly by providing more in-depth analysis and application of the concept of the 'strategic conversation'. While maintaining the underlying rigour of the first edition, van der Heijden revisits the text to make it far more practical and accessible, and in doing so gives you the tools you need to set out and negotiate a successful future course for your organization in the face of significant uncertainty.

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Dept. of Futures Studies Processing Center	Dept. of Futures Studies	658.452 VAN (Browse shelf(Opens below))	Available		DFS4024

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Previous	658.422 CHA Boards that lead : when to take charge, when to partner, and when to stay out of the way /	658.45 BOO Contemporary business communication /	658.45 MIC Communicating in business and professional settings / Michael S. Hanna, Gerald L. Wilson.	658.452 VAN Scenarios: the art of strategic conversation /	658.456 CHA Meetings that work! : a practical guide to shorter and more productive meetings /	658.46 MAR Managerial consulting skills : a practical guide /	658.46 OXF The Oxford handbook of management consulting /	Next

Scenario planning allows companies to move away from linear thinking and better understand external change. Eight years (and 30,000 copies) after publication Scenarios is still acknowledged as the definitive work in the field. Now, Kees van der Heijden brings his bestseller up to date, following up on his original case studies and adding significant new material. The Second Edition changes focus slightly by providing more in-depth analysis and application of the concept of the 'strategic conversation'. While maintaining the underlying rigour of the first edition, van der Heijden revisits the text to make it far more practical and accessible, and in doing so gives you the tools you need to set out and negotiate a successful future course for your organization in the face of significant uncertainty.

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