Strategic Management

By:

Material type: Text

TextPublication details: New York John Wiley and Sons 2001Description: xvii, 442pISBN:

9971513676

Subject(s):

DDC classification:

658.402 1 SAL/S

Contents:

1. Introduction. 2. Business Strategy. 3. Competitive Advantage. 4. Internal Context: Organization Design. 5. Organization and Competitive Advantage. 6. External Context: Industry Analysis. 7. The Spectrum of Competition and Niche Markets. 8. Competition in Concentrated Markets. 9. Entry and the Advantage of Incumbency. 10. Creating and Capturing Value in the Value Chain. 11. Strategic Management in a Changing Environment. 12. Strategy in Markets With Demand-Side Increasing Returns. 13. Globalization and Strategy. 14. Corporate Strategy: Managing for Value in a Multibusiness Company. 15. The Strategy Process. Appendix: Applying Game Theory to Strategic Management. Credits. Index.

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Study Centre Pandalam ,University of Kerala Processing Center	Study Centre Pandalam ,University of Kerala	658.402 1 SAL/S (Browse shelf(Opens below))	Available		USCP741

Includes index

1. Introduction.
2. Business Strategy.

3. Competitive Advantage.

4. Internal Context: Organization Design.

5. Organization and Competitive Advantage.

6. External Context: Industry Analysis.

7. The Spectrum of Competition and Niche Markets.

8. Competition in Concentrated Markets.

9. Entry and the Advantage of Incumbency.

10. Creating and Capturing Value in the Value Chain.

11. Strategic Management in a Changing Environment.

12. Strategy in Markets With Demand-Side Increasing Returns.

13. Globalization and Strategy.

14. Corporate Strategy: Managing for Value in a Multibusiness Company.

15. The Strategy Process.

Appendix: Applying Game Theory to Strategic Management.

Credits.

Index.

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