Image from Google Jackets

Image from OpenLibrary

Normal view MARC view ISBD view

Advertising Management; Concepts and Cases

By:

Mohan, Manendra

Material type: Text

Text

TextPublication details: NewDelhi : TATA McGraw-Hill Publishing Company Ltd., 2008Description: 418pSubject(s):

Advertising-- Media Decision-- Industrial Advertising-- Noncommercial-- Institutional Advertising

DDC classification:

659.1 MOH-A

Tags from this library: No tags from this library for this title. Log in to add tags.

Holdings ( 1 )
Comments ( 0 )

Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	School of Distance Education, University of Kerala, Kariavattom Campus Processing Center	School of Distance Education, University of Kerala, Kariavattom Campus	659.1 MOH-A (Browse shelf(Opens below))	Available		SDE17039

Browsing School of Distance Education, University of Kerala, Kariavattom Campus shelves, Shelving location: Processing Center Close shelf browser (Hides shelf browser)

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	659.1 CHU-F Foundations of advertising: Theory and practice	659.1 CHU-I Introduction to advertising and marketing research	659.1 HAL-P Planning for Power Advertising : A User,s manual for students and Practitioners	659.1 MOH-A Advertising Management; Concepts and Cases	659.1 NAV-A Advertising and consumer reaction in India: A case study	659.1 PER-P Parasyakala pralobhanathinte margam (m)	659.1 RAJ-A5 Advertising management	Next

There are no comments on this title.

to post a comment.