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Authentic marketing : how to capture hearts and minds through the power of purpose / Larry Weber.

By: Material type: TextTextPublication details: New Jersey: Wiley, 2019.Description: xv, 236 pagesISBN:
  • 9781119513759
Subject(s): DDC classification:
  • 658.8 WEB
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Book Book Institute of Management Processing Center Institute of Management 658.8 WEB (Browse shelf(Opens below)) Available IMK16467

Includes bibliographical references and index.

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