Strategic brand management : measuring and managing brand equity / Uttam Kumar Singh and Ravi Jyee
Material type: TextPublication details: New Delhi : Jnanada Prakashan , 2017.Description: 353 pagesISBN:- 9788171394111
- S 658.8B SIN
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Institute of Management Processing Center | Institute of Management | S 658.8B SIN (Browse shelf(Opens below)) | Available | IMK15225 |
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