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Dictionary of marketing / Charles Doyle.

By: Material type: TextTextSeries: Oxford quick referencePublication details: United Kingdom : Oxford University Press , 2016.Edition: Fourth editionDescription: xii, 529 pages : illustrationsISBN:
  • 9780198736424 (pbk.)
  • 0198736428 (pbk.)
Subject(s): DDC classification:
  • S 658.8003 DOY
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