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Consumer behaviour and marketing strategy Peter, Paul; Olson, Jerry C

By: Material type: TextTextSeries: Publication details: Tata McGraw Hill: New York 2005Edition: 7 editionDescription: 579 pISBN:
Subject(s): DDC classification:
  • 658.8342 PET
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Item type Current library Home library Call number Status Date due Barcode
Book Book Institute of Management Processing Center Institute of Management 658.8342 PET (Browse shelf(Opens below)) Available IMK13375

Donated by Dr. K S Chandrasekar, Director, School of Business Management and Legal Studies

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