FCB - ULKA brand building advertising concepts and cases Parameswaran, M G

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TextSeries: Publication details: TATA McGraw-Hill Publishing Co., New Delhi 2011Edition: Description: 212 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	658.8B PAR (Browse shelf(Opens below))	Available		IMK11428

Previous	No cover image available No cover image available		No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	658.8B MOO Firebrands: Building brand loyalty in the internet age	658.8B MOO Brand management: the Indian context/	658.8B MOS.3 Encyclopedia of brand equity management Vol.3	658.8B PAR FCB - ULKA brand building advertising concepts and cases	658.8B PEA Old rules of markting are dead : 6 new rules to reinvent your brand & reignite your business	658.8B PET Technobrands	658.8B PON Better mousetrap : brand invention in a media democracy	Next

Modern Book Centre MBC-1775/12 dtd 4/02/2013

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