Strategic brand management Elliott, Richard; Percy, Larry

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Material type: Text

TextSeries: Publication details: Oxford University Press, Delhi 2007Edition: Description: 265 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	658.8B ELL (Browse shelf(Opens below))	Available		IMK07885

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		No cover image available No cover image available	No cover image available No cover image available	Next
Previous	658.8B DIN Nation branding : concepts, issues, practice	658.8B DUT Brand mangement : principles and practices	658.8B EDW Creating Passion Brands: Getting to the heart of branding	658.8B ELL Strategic brand management	658.8B EVE Corporate brand personality: re-focus your organization's culture to build trust, respect and authenticity/	658.8B FLO Branding a store : How to build successful retail brands in a changing market place	658.8B GAL Building brands : strategy and tactics	Next

Modern Book Centre MBC-0641/08 dtd 25-06-2008

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