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Deviant's advantage: How to use Fringe ideas to create mass markets Wacker, Watts; Mathews, Ryan

By: Material type: TextTextSeries: Publication details: Three Rivers Press, New York 2002Edition: Description: 306 pISBN:
Subject(s): DDC classification:
  • 333.7 WAC
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Holdings
Item type Current library Home library Call number Status Date due Barcode
Book Book Institute of Management Processing Center Institute of Management 333.7 WAC (Browse shelf(Opens below)) Available IMK05821

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