Services Marketing: Integrating customer focus accross the firm Zeithaml, Valarie A; Bitner, Mary Jo

By:

Zeithaml, Valarie A; Bitner, Mary Jo

Material type: Text

TextSeries: Publication details: Tata Mc Graw Hill: New Delhi 2003Edition: 3 editionDescription: 620 pISBN:

70530424

Subject(s):

Services marketing

DDC classification:

R 658.8S ZEI

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	R 658.8S ZEI (Browse shelf(Opens below))	Available		IMK04679

Modern Book Centre WCD1361/03;28/10/03

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