Brand positioning: Strategies for competitive advantage Sengupta, Subroto

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Material type: Text

TextSeries: Publication details: Tata Mc Graw Hill: New Delhi 1993Edition: Description: 299 pISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Institute of Management Processing Center	Institute of Management	658.8B SEN (Browse shelf(Opens below))	Available		IMK00482

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		No cover image available No cover image available	Next
Previous	658.8B SAG Brand management	658.8B SAR Brand from the inside : eight essentials to emotionally connect your employees to your busieness	658.8B SAS Brand management practices : issues and trends	658.8B SEN Brand positioning: Strategies for competitive advantage	658.8B SEN Brand positioning: Strategies for competitive advantage	658.8B SUS Sustainable branding : ethical, social, and environmental cases and perspectives/	658.8B TUN Fashion brands : branding style from armani to zara	Next

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