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Media monoliths : how great media brands thrive and survive / by Mark Tungate.
Material type:
TextPublication details: India : Saxon graphics ltd, 2004.Description: 261 pISBN: - 0749444037
- 302.23 TUN.M
| Item type | Current library | Home library | Collection | Call number | Status | Date due | Barcode | |
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Book
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Dept. of Political Science General Stacks | Dept. of Political Science | Non-fiction | 302.23 TUN.M (Browse shelf(Opens below)) | Available | POL18478 |
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| 302.230 SHR.M Media ethics : veda to gandhi & beyond / | 302.23 SIK.M Mass media and communications in twenty first century / | 302.23 SPI.C Collective action 2.0 : the impact of social media on collective action / | 302.23 TUN.M Media monoliths : how great media brands thrive and survive / | 302.23 VER.M Media and society / | 302.230092 VIN.E Editor unplugged : media, magnates, netas & me / | 302.230954 UDU Making news in global India : media, publics, politics / |
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