The information mosaic / Sharon M. McKinnon, William J. Bruns, Jr. ; foreword by William E. Langdon.
Material type:
- 0875843174 (alk. paper) :
- 658.4 McK
Includes bibliographical references (p. 227-230) and index.
Information for production, operations, and logistics -- Information for sales and marketing -- Information for the longer view -- Meetings and other interpersonal communications -- Reports : useful and otherwise -- Electronic technologies in the information mosaic -- What gives information value to managers -- Managing the information mosaic -- Appendix I: Research methodology -- Appendix II: Interview protocol -- Appendix III: A questionnaire survey.
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