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Marketing management: A South-Asian Perspective/ Dawn Iacobucci;Avinash Kapoor.
Material type:
TextPublication details: Delhi: Cengage Learning, 2011.Description: xi;270pISBN: - 9788131510162
- R 658.8 IAC.M
| Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Dept. of Commerce Processing Center | Dept. of Commerce | Reference | R 658.8 IAC.M (Browse shelf(Opens below)) | 1 | Not For Loan | COM 5462 |
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| R 658.8 GIL.G Global marketing / | R 658.8 HAR.H Harvard business review on marketing. | R 658.8 HAR.M Marketing through minefields. | R 658.8 IAC.M Marketing management: A South-Asian Perspective/ | R 658.8 KOT.P Principles of Marketing | R 658.8 NAS.D Direct marketing handbook | R 658.8 NEH.C Competitive marketing/ |
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