Strategic marketing management: Text and cases Mathur, U C

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Material type: Text

TextSeries: Publication details: Macmillan & Co. Ltd., New Delhi 2006Edition: Description: 296 pSubject(s):

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Dept. of Commerce Processing Center	Dept. of Commerce	658.8 MAT-S (Browse shelf(Opens below))	Available		COM03961

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Previous	658.8 MAN-M Marketing terms	658.8 MAN-N New issue market management in India	658.8 MAN-S Strategiv marketing in the global economy	658.8 MAT-S Strategic marketing management: Text and cases	658.8 MAY-M Markets: Who plays, who risks, who gains, who loses	658.8 MCC-B9 Basic marketing: A managerial approach	658.8 MCD.C Complete marketer : 60 essential concepts for marketing excellence	Next

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