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Handbook of brand management scales

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Material type: Text

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TextPublication details: London Routledge 2016DDC classification:

658.827 ZAR.H

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode
Book	Campus Library Kariavattom Processing Center	Campus Library Kariavattom	658.827 ZAR.H (Browse shelf(Opens below))	Available		UCL23434

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Previous	658.827 PAT.B Brand management	658.827 PON.B Better mousetrap: Brand invention in a media	658.827 SCH.R Rethinking prestige branding: Secrets of the Ueber - brands	658.827 ZAR.H Handbook of brand management scales	658.83 BEL.Q Qualitative consumer and marketing research	658.83 BEN.M Markering research :	658.83 BEN.M Marketing research : planning, process, practice/	Next

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