Customer in the boardroom? Crafting customer-based business strategy /
Material type:
TextPublication details: New Delhi : Sage , 2012.Description: xii+232
| Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
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Kerala University Library | Kerala University Library | X:51 Q2 (Browse shelf(Opens below)) | Available | 287633 |
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| X:51 Q04 Strategic marketing text and cases The Indian perspective / | X:51 Q05 Strategic marketing Creating competitive advantage / | X:51 Q06 Modern Marketing: Principles and Practice/ | X:51 Q2 Customer in the boardroom? Crafting customer-based business strategy / | X:51 Q21.1(R)-Q21.9(R) Legends in marketing / | X:51 Q21.1(R)-Q21.9(R) Legends in marketing / | X:51 Q21.1(R)-Q21.9(R) Legends in marketing / |
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