New innovations in marketing management/ (Record no. 706014)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00394nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789383096282 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 RAO/N |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Rao, K.B |
| 245 ## - TITLE STATEMENT | |
| Title | New innovations in marketing management/ |
| Statement of responsibility, etc | K.B Rao, Manisha S Bhatt |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Jaipur: |
| Name of publisher | Horizon Press, |
| Year of publication | 2024. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | viii, 243p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bhatt, Manisha S |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home Library | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Institute of Management | Institute of Management | General Stacks | 18/11/2023 | 1600.00 | 658.8 RAO/N | IMK17508 | 18/11/2023 | Book | ||||
| Dewey Decimal Classification | Study Centre Alappuzha, University of Kerala | Study Centre Alappuzha, University of Kerala | 13/02/2024 | 1600.00 | 658.8 RAO/N | USCA6410 | 13/02/2024 | Book |