Rural marketing: (Record no. 697371)

MARC details
000 -LEADER
fixed length control field 00428nam a22001577a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788131732632
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8R
Item number KRI
245 ## - TITLE STATEMENT
Title Rural marketing:
Sub Title text and cases/
Statement of responsibility, etc C.S.G Krishnamacharyalu,Lalitha Ramakrishnan
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi:
Name of publisher Pearson,
Year of publication 2022.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvii, 587p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Social marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Rural industry
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lalitha Ramakrishnan
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home Library Current Location Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
    Dewey Decimal Classification     Institute of Management Institute of Management General Stacks 19/09/2023 675.00 658.8R KRI IMK17456 19/09/2023 Book