Marketing to the poor: (Record no. 690242)

MARC details
000 -LEADER
fixed length control field 00403nam a22001457a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781032318295
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAR
245 ## - TITLE STATEMENT
Title Marketing to the poor:
Sub Title creating value/
Statement of responsibility, etc edited by Ramendra Singh and Tahir A. Wani.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Oxon:
Name of publisher Routledge,
Year of publication 2023.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 149 pages
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Singh, Ramendra
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Wani, Tahir A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home Library Current Location Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
        Institute of Management Institute of Management General Stacks 14/06/2023 3869.15 658.8 MAR IMK17132 14/06/2023 Book