Change by Design: (Record no. 684547)

MARC details
000 -LEADER
fixed length control field 01722nam a2200157 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780061766084
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780062337382
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4063
Item number BRO
084 ## - OTHER CLASSIFICATION NUMBER
Source of Number Colon Classification
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Brown, Tim
245 ## - TITLE STATEMENT
Title Change by Design:
Sub Title How Design Thinking Transforms Organizations and Inspires Innovation /
Statement of responsibility, etc by Tim Brown
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication NEW YORK:
Name of publisher Harper Business,
Year of publication 2012.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 272 p.
520 ## - SUMMARY, ETC.
Summary, etc <br/><br/>The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities.<br/><br/>This book introduces the idea of design thinking, the collaborative process by which the designer's sensibilities and methods are employed to match people's needs not only with what is technically feasible and a viable business strategy. In short, design thinking converts need into demand. It's a human-centered approach to problem solving that helps people and organizations become more innovative and more creative. Design thinking is not just applicable to so-called creative industries or people who work in the design field. It's a methodology that has been used by organizations such as Kaiser Permanente to increase the quality of patient care by re-examining the ways that their nurses manage shift change or Kraft to rethink supply chain management. This is not a book by designers for designers, this is a book for creative leaders seeking to infuse design thinking into every level of an organization, product or service to drive new alternatives for business and society.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home Library Current Location Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
        Entrepreneurship Development Cell Dept. of Futures Studies Dept. of Futures Studies Processing Center 12/05/2023 499.00 658.4063 BRO DFSEDC121 12/05/2023 Book