Practical guide to managing tourist experiences / (Record no. 667989)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02053cam a2200181 i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780367819828 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 338.4791 |
| Item number | FRO |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Frochot, Isabelle |
| 245 12 - TITLE STATEMENT | |
| Title | Practical guide to managing tourist experiences / |
| Statement of responsibility, etc | Isabelle Frochot. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Oxon: |
| Name of publisher | Routledge, |
| Year of publication | 2022. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xii, 204 pages : |
| Other physical details | illustrations ; |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction -- 1: Investigating vacation behaviour -- 2: Unlocking the dynamics of the holiday experience : why consumers travel and how they engage with the experience -- 3: Deep experiences -- 4: Major tourism trends -- 5: Generating the experience -- 6: The experience generator. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | This book provides students with a concise and practical guide that presents the key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience. Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, the decision-making process and the tourist́⁰₉s need for escape, and providing insights into the strategic implications of consumer behaviour and the concept of immersion in tourism. Subsequent chapters look at the impact of experiences, trends in tourism experience such as wellness, sustainability, authenticity, and fantasy, and provide experience design models. The final chapter offers a unique ten-step approach to designing impactful and memorable tourist experiences. Highly practical and engaging, this book is packed full of case studies and examples, from forest bathing in Finland to truffle hunting in Italy, as well as tools and exercises to guide the design process. This offers students a full understanding of how the experience is lived from the tourist perspective, how tourism providers can manage that process and develop successful experimental marketing interventions. This is essential reading for all tourism students and future tourism managers. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Tourism |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Tourists |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Institute of Management | Institute of Management | 26/12/2022 | 3315.50 | 338.4791 FRO | IMK16916 | 26/12/2022 | Book |