Marketing/ (Record no. 653948)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00371nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0135561000 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | ROS/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Rosenberg, Larry J. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing/ |
| Statement of responsibility, etc | by Larry J.Rosenberg |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Jersey: |
| Name of publisher | Prentice-Hall of India, |
| Year of publication | 1977. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvi,684p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing--Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Study Centre Alappuzha, University of Kerala | Study Centre Alappuzha, University of Kerala | 08/08/2022 | 658.8 ROS/M | USCA2670 | 08/08/2022 | Book |