Research Methodology: (Record no. 637334)

MARC details
000 -LEADER
fixed length control field 01264nam a22001937a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789325982390
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 001.42
Item number CHA/R
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Chawla,Deepak
245 ## - TITLE STATEMENT
Title Research Methodology:
Sub Title Concepts and Cases/
Statement of responsibility, etc by Deepak Chawla and Neena Sondhi
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi:
Name of publisher Vikas Publishing House,
Year of publication 2016.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxvii,788p.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note 1. Introduction to Business Research <br/>2. Formulation of the Research Problem and Development of the Research Hypothesis <br/>3. Research Designs: Exploratory and Descriptive <br/>4. Experimental Research Designs<br/>5. Secondary Data Collection Methods <br/>6. Qualitative Methods of Data Collection<br/>7. Attitude Measurement and Scaling
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note 8. Questionnaire Designing <br/>9. Sampling Considerations <br/>10. Data Processing<br/>11. Univariate and Bivariate Analysis of Data<br/>12. Testing of Hypotheses<br/>13. Analysis of Variance Techniques<br/>14. Non-Parametric Tests
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note 15. Correlation and Regression Analysis<br/>16. Factor Analysis<br/>17. Discriminant Analysis <br/>18. Cluster Analysis<br/>19. Multidimensional Scaling and Perceptual Mapping<br/>20. Conjoint Analysis<br/>21. Report Writing and Presentation of Result
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Research -- Methodology.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sondhi,Neena
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home Library Current Location Date acquired Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
        Study Centre Alappuzha, University of Kerala Study Centre Alappuzha, University of Kerala 13/04/2022 650.00 001.42 CHA/R USCA4713 13/04/2022 Book