Research Methodology: (Record no. 637334)
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000 -LEADER | |
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fixed length control field | 01264nam a22001937a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9789325982390 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 001.42 |
Item number | CHA/R |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Chawla,Deepak |
245 ## - TITLE STATEMENT | |
Title | Research Methodology: |
Sub Title | Concepts and Cases/ |
Statement of responsibility, etc | by Deepak Chawla and Neena Sondhi |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi: |
Name of publisher | Vikas Publishing House, |
Year of publication | 2016. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxvii,788p. |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | 1. Introduction to Business Research <br/>2. Formulation of the Research Problem and Development of the Research Hypothesis <br/>3. Research Designs: Exploratory and Descriptive <br/>4. Experimental Research Designs<br/>5. Secondary Data Collection Methods <br/>6. Qualitative Methods of Data Collection<br/>7. Attitude Measurement and Scaling |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | 8. Questionnaire Designing <br/>9. Sampling Considerations <br/>10. Data Processing<br/>11. Univariate and Bivariate Analysis of Data<br/>12. Testing of Hypotheses<br/>13. Analysis of Variance Techniques<br/>14. Non-Parametric Tests |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | 15. Correlation and Regression Analysis<br/>16. Factor Analysis<br/>17. Discriminant Analysis <br/>18. Cluster Analysis<br/>19. Multidimensional Scaling and Perceptual Mapping<br/>20. Conjoint Analysis<br/>21. Report Writing and Presentation of Result |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Research -- Methodology. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Sondhi,Neena |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Home Library | Current Location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
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Study Centre Alappuzha, University of Kerala | Study Centre Alappuzha, University of Kerala | 13/04/2022 | 650.00 | 001.42 CHA/R | USCA4713 | 13/04/2022 | Book |