Marketing Research (Record no. 616277)

MARC details
000 -LEADER
fixed length control field 00447nam a22001937a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120304845
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number LUC/M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Luck David J
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rubin Ronald S
245 ## - TITLE STATEMENT
Title Marketing Research
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. PHI
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 683p.
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Study Centre Pandalam ,University of Kerala Study Centre Pandalam ,University of Kerala Processing Center 07/01/2022   658.83 LUC/M USCP903 07/01/2022 07/01/2022 Book