Strategic marketing: Making Decisions for Strategic Advantage (Record no. 611382)

MARC details
000 -LEADER
fixed length control field 00423nam a2200145 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789388028714
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SHA.S
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sahaf, Musadiq A
245 ## - TITLE STATEMENT
Title Strategic marketing: Making Decisions for Strategic Advantage
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi:
Date of publication, distribution, etc. 2014
Name of publisher, distributor, etc. PHI Learning,
300 ## - PHYSICAL DESCRIPTION
Extent 714 p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic Management-
-- Strategic Marketing-
-- Marketing Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        School of Distance Education, University of Kerala, Kariavattom Campus School of Distance Education, University of Kerala, Kariavattom Campus General Stacks 10/03/2021 695.00   658.8 SHA.S SDE29328 16/09/2021 16/09/2021 Book