Marketing research: A global Outlook (Record no. 607072)
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fixed length control field | 00403nam a2200145Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200324s9999 xx 000 0 und d |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | KUM-M7 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kumar, V |
245 #0 - TITLE STATEMENT | |
Title | Marketing research: A global Outlook |
250 ## - EDITION STATEMENT | |
Edition statement | 7 ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | NewDelhi : |
Name of publisher, distributor, etc. | Sage Publication, |
Date of publication, distribution, etc. | 2015 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 517p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Market research and analysis-- Marketing management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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School of Distance Education, University of Kerala, Kariavattom Campus | School of Distance Education, University of Kerala, Kariavattom Campus | Processing Center | 05/08/2016 | 658.83 KUM-M7 | SDE22170 | 27/03/2020 | 27/03/2020 | Book |