International Marketing (Record no. 602050)
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000 -LEADER | |
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fixed length control field | 00411nam a2200145Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200324s9999 xx 000 0 und d |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.848 |
Item number | SRI-I |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Srinivasan, R |
245 #0 - TITLE STATEMENT | |
Title | International Marketing |
250 ## - EDITION STATEMENT | |
Edition statement | 2 ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | NewDelhi : |
Name of publisher, distributor, etc. | PHI Learning Ltd, |
Date of publication, distribution, etc. | 2005 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 251p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | PPC-- Trade-- Export Promotion-- Advertising-- TQM-- Pricing-- IPLC |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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School of Distance Education, University of Kerala, Kariavattom Campus | School of Distance Education, University of Kerala, Kariavattom Campus | Processing Center | 06/08/2009 | 658.848 SRI-I | SDE16987 | 27/03/2020 | 27/03/2020 | Book |