Marketing management (Record no. 592855)
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000 -LEADER | |
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fixed length control field | 00337nam a2200145 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 KOT-M6 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
245 ## - TITLE STATEMENT | |
Title | Marketing management |
250 ## - EDITION STATEMENT | |
Edition statement | 6 edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Prentice-Hall of India Pvt. Ltd. |
Date of publication, distribution, etc. | 1988 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | |
490 ## - SERIES STATEMENT | |
Series statement | |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Price effective from | Koha item type |
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School of Distance Education, University of Kerala, Kariavattom Campus | School of Distance Education, University of Kerala, Kariavattom Campus | Processing Center | 12/12/2019 | 2 | 658.8 KOT-M6 | SDE7949 | 19/02/2022 | 20/01/2022 | 20/01/2022 | 12/12/2019 | Book |