Advances in corporate branding/ (Record no. 581489)

MARC details
000 -LEADER
fixed length control field 00531nam a22001697a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781352000078
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8B
Item number ADV
245 ## - TITLE STATEMENT
Title Advances in corporate branding/
Statement of responsibility, etc. edited by John M.T. Balmer, Shaun M. Powell, Joachim Kernstock and Tim Oliver Brexendorf.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. Palgrave Macmillan,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent 205 pages.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Balmer, John M.T.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Powell, Shaun M.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kernstock, Joachim
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Brexendorf, Tim Oliver
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 22/12/2020   658.8B ADV IMK15472 22/12/2020 22/12/2020 Book