Rural marketing: (Record no. 580636)

MARC details
000 -LEADER
fixed length control field 00404nam a22001457a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789386062765
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number S 658.8R
Item number KUM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, Dinesh
245 ## - TITLE STATEMENT
Title Rural marketing:
Remainder of title challenges and oppurtunities/
Statement of responsibility, etc. Dinesh Kumar, Punam Gupta.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi:
Name of publisher, distributor, etc. Sage,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent 494 pages;
Other physical details Includes Index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Rural marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gupta, Punam
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Institute of Management Institute of Management Processing Center 02/07/2020 550.00   S 658.8R KUM IMK16277 02/07/2020 02/07/2020 Book